Texting While Driving PSA

     Hey Everyone! For this week's reflective response, I'll be talking to you about a PSA I watched about texting while driving. The video is called "PSA Texting while Driving U.K. Ad" and I found it on Youtube. The video is called "PSA Texting while Driving U.K. Ad" and I found it on Youtube. I decided to talk about this video for three main reasons. First off, I decided to talk about this video because its a public service announcement, and we will all be required to do a 30-second PSA for our third quarter projects. Secondly, I thought this PSA got the message out to the audience. And Third, the shots and audio were fantastic! This PSA isn't 30 seconds like the ones we are supposed to do, but it makes great use with the whole 4 minutes and 41 seconds. Obviously, the video is about texting and driving. It shows a group of teenage girls in a car and the driver is texting and isn't paying attention to the road and that's when it happens. They get into a car crash, and the driver suffers from the consequences. This PSA is very graphic and realistic, so it helps the audience really get the message, don't text and drive! But now for the media related side. There was a lot of sequences and they switched up the angles often! For the audio, there was really nice nat sounds, especially of the glass windows breaking. I wasn't really a fan of the music during the crash/glass breaking like at 0:18 because I didn't think such a upbeat happy song suited the tone there. I really like the effects of their heads smashing into the windows, and in the description of the video, it actually says state of the art special digital effects were used, and it actually makes it look very realistic! The actresses make-up were done well and their acting was good too. I hope watching this video made everyone think twice about texting and driving, and I hope it made the 2,900,039 people who watched it think twice too. My favorite part of this PSA was the sequences, audio, message, and just the realism that spread the message so well. What did you think about this video? Anyways, that's it for my reflective response! I'll resume blogs when we come back from winter break, so Merry Christmas and Happy New Year! Bye!

Warning: Contains Very Graphic Material